inZOI, the latest life simulation game from Krafton, has taken the gaming world by storm, selling an impressive 1 million copies within just one week of its Early Access launch on Steam. This marks the fastest sales milestone for any game published by the South Korean giant, showcasing the immense popularity and anticipation surrounding this title.
Launched on March 28, inZOI quickly made headlines, not just for its sales figures but also for an unexpected in-game issue where players could inadvertently harm children. Krafton promptly addressed this, labeling it an "unintended bug" and swiftly releasing a patch to resolve the problem. Despite this early hiccup, the game has maintained a 'very positive' user review rating on Steam and achieved a peak of 175,000 concurrent viewers on Twitch, securing the third spot in the Games category. The game's momentum was further evidenced by its ascent to the top of Steam's Global Top Sellers List within just 40 minutes of release.
The in-game user-generated content platform, Canvas, also saw remarkable engagement, with over 1.2 million participants on launch day and more than 470,000 pieces of content uploaded. This level of user interaction underscores the vibrant community that has quickly formed around inZOI.
IGN's Early Access review of inZOI awarded it a 6/10, praising its visually striking design and ambitious scope but noting a lack of depth at the time of its launch. Krafton attributes inZOI's success to its proactive community engagement and promotional efforts before the launch, which helped build trust and excitement. The company's global showcase and demo build were particularly effective in generating interest.
Krafton's CEO, CH Kim, expressed gratitude and excitement about presenting inZOI to a global audience through Early Access, emphasizing the company's commitment to ongoing communication and development to establish inZOI as a long-term franchise IP.
inZOI's Best and Most Cursed Creations
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Looking ahead, Krafton has promised continuous updates to enrich the game with new content, including mod support and new cities. All updates and DLCs will be provided free of charge until the game's full release. In response to player feedback and reported issues, Krafton has committed to applying quick fixes through hotfixes during April. The company acknowledges the scale of inZOI's global community as a "next-level experience" and is navigating through "trial and error" to optimize communication with its players.
