Summary
- Xbox Series X/S sales are lower than the previous generation, with only 767,118 units sold in November 2024.
- Microsoft's focus on first-party games going cross-platform may reduce the appeal of owning an Xbox Series X/S.
- Despite low sales, Microsoft isn't concerned about Xbox as they prioritize building great games and expanding Xbox Game Pass.
A recent report has shed light on the underwhelming sales figures of the Xbox Series X/S, which are lower than those of the previous generation. Despite the Xbox Series X being lauded for its superior hardware, this hasn't significantly boosted its sales. Microsoft has acknowledged a decline in Xbox hardware revenue, which aligns with their strategic shift away from a console-centric focus.
Microsoft's decision to release first-party games on other platforms has diluted the incentive for gamers to invest in an Xbox Series X/S. While the company has specified that only certain titles will be cross-platform, many gamers feel that opting for a PlayStation or a Nintendo Switch might be more beneficial, given the rarity of these consoles' exclusives appearing on Xbox.
According to VGChartz, the Xbox Series X/S sold just 767,118 units in November 2024, starkly contrasting with the 4,120,898 units of the PS5 and 1,715,636 units of the Switch sold during the same period. Additionally, the Xbox One sold around 2.3 million units during its fourth year, further highlighting the current generation's struggles.
What Could These Figures Mean For Xbox Moving Forward?
Microsoft has openly admitted losing the console wars. Despite aggressive acquisitions of major game developers, the impact on console sales has been minimal. Industry insider Mat Piscatela noted that the Xbox Series X/S was performing well despite low sales, with lifetime sales reaching approximately 31 million units. However, this figure still lags behind competitors.
Microsoft has repeatedly emphasized that their strategy is not centered on console sales but on creating exceptional games and enhancing digital libraries and cloud gaming. The growing subscriber base of Xbox Game Pass, coupled with a robust lineup of game releases, positions Microsoft well within the gaming industry. Rumors suggest that more exclusive titles may soon be available on other consoles, potentially steering Xbox and Microsoft in a new direction. The future of Xbox console production remains uncertain, as Microsoft may pivot further towards digital and software-focused gaming solutions.