Just in time for the holiday season, Netflix has made a surprising move by releasing their latest game, Squid Game: Unleashed, for free on both iOS and Android platforms. This marks the first time Netflix has offered one of their games to all players, regardless of subscription status. Based on their wildly popular series, Squid Game, this battle royale game invites players to compete in death games inspired by the show and beyond.
The Korean drama, Squid Game, captivated audiences worldwide, depicting a group of financially struggling individuals participating in a series of deadly games themed around childhood pastimes, with a staggering cash prize of nearly $40 million at stake.
Squid Game: Unleashed offers a slightly less intense experience than the series but still challenges players to outlast their competitors. The game features iconic scenarios from the show, such as the Glass Bridge, Red Light Green Light, and Dalgona, as well as new, even more perilous challenges.
Netflix's decision to offer Squid Game: Unleashed for free can be seen as a strategic move rather than a sign of desperation. By making the game accessible to everyone, Netflix not only boosts the player base, crucial for any multiplayer game, but also leverages their game to re-engage fans of the series and introduce it to new audiences. This move aligns with Netflix's broader strategy of using games as tie-in media to enhance their shows and movies.
Overall, Squid Game: Unleashed promises to be an engaging release. For those eager to stay ahead of the curve, be sure to check out our column featuring hands-on previews of upcoming games.
