You've likely seen ads for Gossip Harbour, even if you don't play it. This merge-and-story puzzle game, a surprising hit, has earned developer Microfun over $10 million on Google Play alone. But the real news isn't its success, it's its move to alternative app stores.
What are alternative app stores? Simply put, they're any app store besides Google Play and the iOS App Store. Even the pre-installed Samsung Store is dwarfed by these two giants.
The Alternative Advantage
Why the shift? Profitability is a key driver. Alternative app stores are predicted to grow significantly, fueled by legal pressure on Google and Apple to open up their ecosystems. This creates opportunities, as seen by initiatives from stores like Huawei's AppGallery, and the move by major titles like Candy Crush Saga.
Microfun, in partnership with Flexion, is betting on this trend. Whether it's a winning strategy remains to be seen.
For those seeking high-quality puzzle games, check out our list of the top 25 best puzzle games for iOS and Android!
